Project References
We have delivered tailored market research and business matching solutions to thousands of companies over the past 20+ years to help them understand and enter the Southeast Asian market
Examples of Market Entry Projects We Have Undertaken
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American Manufacturer of Workspace Furniture Connected with Singapore Architecture and Design Firms
Our client is a a Pennsylvania-based company that has over 20 years of experience in designing and producing innovative, unique, and functional furniture for indoor and outdoor learning, working or dining. It approached Orissa International for assistance in finding partners, specifically architectural firms in Singapore, that design workstations for educational institutions and corporate trainers. Our team in Singapore was able to arrange video conference meetings with 3 architecture and interior design firms as well as distributors that supply furniture to educational institutions.
Virgina-based Technology Accelerator Explores Collaboration with Singapore Firms
Orissa International supported a top-tier startup accelerator and innovator based in Virginia, USA, that provides funding, strategy, go-to market and mentorship support to early-stage start-ups. The company is currently home to more than 1,500 angel investors and over 250 portfolio companies, and wanted to explore collaborations with start-up incubators and accelerators, venture capital firms, and government entities involved in the start-up ecosystem in Singapore. For this project, our team thoroughly pre-qualified 50 organizations and entities in Singapore and contacted each of them to introduce our client and determine their interest in a prospective relationship, either by way of venture capital firms investing in US start-ups or in helping Singapore start-ups pitch to US investors. Of the companies contacted, 6 of them expressed interest in connecting with our client to explore the aforementioned opportunities.
Iowa Companies Meet Distributors in Southeast Asia
Orissa International organized virtual business matching meetings in Thailand, Malaysia, Indonesia and Vietnam for 3 companies from the US state of Iowa. The Iowa companies were involved in supplying industrial equipment, animal health instruments, air compressor repair kits, and quality identification tools. As result of this activity, the Iowa companies were able to meet potential distributors in various markets and obtain pertinent market information. One Iowa company has appointed a distributor in Thailand while discussions with potential Indonesian distributors are on-going. The other two companies have received expressions of interest from distributors in Malaysia and Vietnam, respectively.
Market Study on Dried Cherries and Cherry Juices in Singapore
Orissa International provided a research report on the dried cherries and cherry juices in Singapore to a vertically integrated, farmer-owned cooperative based out of the US. The client, which specializes in the supply and distribution of frozen, canned, bottled, and dried fruit products, was exploring opportunities to enter the Singapore retail market with its brand. Orissa International’s report provided an overview of the market for dried cherries, and cherry juice/concentrates in Singapore, as well as information on the country’s retail and foodservice distribution, including profiles of key players. The report also analyzed the competitive landscape and provided recommendations on market entry.
Market Immersion Program helps Singapore Executive Search Firm Expand Footprint into Malaysia
A Singapore-based executive search firm that offers bespoke recruitment and human capital solutions was looking to capture growth opportunities in Malaysia through the Market Immersion Program (MIP). Orissa International conducted a deep market scan of the energy sector in Malaysia. The market research focused on energy sector hiring trends, the competitive landscape and the regulatory environment for the recruitment industry and also offered recommendations on the mode of entry. We hired a local professional in Kuala Lumpur, who was 100% dedicated to the client, to conduct business development activities on behalf of the client. We also organized business matching meetings with potential partners. Through the program, the local staff in Malaysia reached out to over 300 potential clients and secured multiple deals. Currently, the client is setting up their own office in Malaysia and will be directly hiring the local staff to manage the office.
Virginia Virtual Trade Mission in South East Asia
Orissa International helped a trade promotion agency in Virginia, USA, to run a virtual trade mission and organize virtual business matching meetings between Virginian companies and distributors and customers across the South East Asia region. The eight participating businesses from Virginia were in various industries such as construction, chemical, education solutions, defense, insulation materials, industrial 3D printing, tobacco, and animal nutrition. Each of the companies was looking to enter two markets where they considered their products and services to have greater potential.
Orissa International’s teams in Indonesia, Malaysia, Singapore, Thailand, and Vietnam reached out to 245 companies across the region and arranged 80 meetings for the eight Virginia companies, which were conducted via video conference platforms like Google Meet, Zoom, and WebEx, among others. During the virtual trade mission, the Virginia companies had the opportunity to meet with some major local companies that have a significant local presence in their respective industries, and with government-funded research institutions.
Premium Italian Apparel Company Explores Partnership with Indonesian Retail Chains
Orissa International supported a leading Italian sportswear apparel brand that specializes in garment-dyed technology to find partners in Indonesia. The company was interested in meeting retailers of luxury and premium fashion and lifestyle products in Indonesia. Orissa International’s team in Jakarta approached 15 retailers, and after prequalifying their interest, we connected the client to four leading fashion and lifestyle retailers in Indonesia. These Indonesian companies are omnichannel retailers that represent several high-end to luxury brands and manage hundreds to thousands of stores and boutiques spread throughout the country. The client met the retailers via videoconference.
Manufacturing Site Selection in Malaysia and Vietnam
Orissa International delivered a market study that evaluated the suitability of Malaysia and Vietnam for a client that was looking to expand into Asia by setting up a manufacturing plant. The client’s products included valves for controlling fluids, powder or slurries in a broad range of industries, including mining, water treatment, food & beverage, chemical or petrochemical industry, biomass, cement and waste handling. To assist the client in their manufacturing site selection process, the report provided information on the cost structure, labor characteristics, infrastructure and logistics, regulatory environment, political and social factors, as well as proximity to customers and suppliers in each market.
Market Research on the Digital Health Sector in South East Asia
Orissa International conducted market research on the digital health sector in Singapore, Malaysia, Thailand, Vietnam and the Philippines for a Swiss export and investment promotion agency. For each market, the research provided macroeconomic information and an overview of the health care and digital health sectors, including key market drivers and trends, developments in key digital health subsectors, and capital investment and technology applications. The report also provided information on the key players in the digital health ecosystem, the regulatory environment, as well as opportunities and market entry recommendations.
Hydraulic Hose Protection Company Connected with Buyers in Philippines and Thailand
Orissa International assisted a Finnish manufacturer of hydraulic hose protection products such as high-quality plastic spirals, textile sleeves and bundling straps. Its regional office in Singapore was looking for potential distributors and end-users of their products in Thailand and wanted to add more distributors and end-users in the Philippines. Orissa International’s team in Thailand and the Philippines contacted a number of companies that are importers and distributors as well as end-users like service centers specializing in hydraulic hoses for various industrial applications that have the potential to integrate hydraulic hose protection in their services. The teams in the two countries were able to arrange videoconference meetings with eight hydraulic hose distributors and some engineering contractors that specialized in the repair and maintenance of hydraulic systems.
Market Research Report on the F&B Sector of Indonesia
Orissa International provided a market research report to a US-based agricultural state agency that was looking to understand the Indonesian market. The report provided an overview of the Indonesian food & beverage sector, including a database of key market players like importers, distributors and retailers of imported food & beverage products. The report also discussed the competitive landscape in Indonesia, including major source countries of imported F&B products. It also provided information on the market opportunities, challenges and market entry recommendations.
Italian Maker of Automotive Components Explores Distributorship Opportunities in South East Asia
Orissa International assisted an Italian company that manufactures and sells axles, suspension and brake systems for agricultural and industrial vehicles. The client currently has a presence in Europe, North Africa, China, India, the US and Australia and has strong brand recognition in Europe in particular. The company sought the assistance of Orissa International to identify and arrange virtual meetings with potential distributors of their products in Indonesia, Malaysia, the Philippines, and Vietnam. Orissa International’s in-market teams contacted a total of 49 companies and set up meetings in the three markets with 13 distributors of spare parts and components, specifically axle and suspension systems, for heavy equipment servicing companies as well as truck and trailer manufacturers.
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