Project References
We have delivered tailored market research and business matching solutions to thousands of companies over the past 28+ years to help them understand and enter the Southeast Asian market
Examples of Market Entry Projects We Have Undertaken
Select Project Type
Advancing Southeast Asian Market Access for a US Mobile Device and Repair Services Firm
Orissa International conducted a market brief for a US-based client specializing in mobile device and wireless repair parts. With over 20 years of industry experience and strong technical expertise in device repair services, buyback programs, and protection plans, the client sought to explore opportunities for expansion in Southeast Asia.
The study examined regional market conditions, with a particular focus on the supply and servicing of liquid-crystal display (LCD) components, modules, and screens for mobile phones and consumer electronics. It mapped out the manufacturing and repair ecosystem across the region, profiling key global and local players, and highlighting the rising demand for repair services and components in major ASEAN markets. The report provided actionable insights into the competitive landscape and local capabilities across Singapore, Malaysia, Indonesia, Thailand, and Vietnam, serving as a strategic reference for the client’s regional expansion plans.
In addition, Orissa International conducted an in-depth business matching exercise to support the client’s market entry. We identified and shortlisted prospective partners in Malaysia, Vietnam, and the Philippines, targeting companies aligned with the client’s focus on refurbished mobile device components and repair parts. Each candidate was assessed based on its business activities and fit with the client’s offering. We facilitated connections with relevant stakeholders, including specialized repair centers, resellers of used electronics, and suppliers of mobile accessories and LCD components.
Trade Mission and Business Matching for Estonian Companies in Indonesia
Orissa International facilitated a business matching initiative for a group of Estonian companies seeking opportunities in Indonesia, focusing on sectors such as robotics, food and beverage, cybersecurity, sustainable machinery, and tourism. We initiated the project with calls to understand each company’s offerings and target partners, creating a longlist of potential Indonesian partners based on this information. The project culminated in a four-day visit to Jakarta, where we arranged targeted business meetings. Video conferences were also organized for companies unable to travel. After the meetings, we assessed the partners’ interest and coordinated future business opportunities. This initiative provided the Estonian companies with valuable market insights and helped establish the foundation for future partnerships in Indonesia.
Business Matching for a Craft Brewery and Distillery in Vietnam
Orissa International supported a US-based craft brewery and distillery’s participation in a major food and beverage (F&B) trade mission to Vietnam. The mission aimed to connect US food and beverage exporters with Southeast Asian partners. We identified potential F&B distributors in Vietnam and arranged numerous in-person business matching meetings. These meetings provided valuable insights into the Vietnamese market, allowed the company to connect with key importers and distributors in the beverage sector, and led to the shortlisting of suitable partners for further collaboration. The mission helped establish a foundation for future distribution and export opportunities in Vietnam and the broader Southeast Asian region.
Business Matching in the Philippines for a US Security Solutions Provider
Orissa International assisted a global leader in perimeter security solutions, with over 40 years of experience and serving clients in high-security sectors, in exploring business opportunities in the Philippines. As part of a customised Market Visit Program during an international security conference, we arranged pre-qualified meetings with key organisations in sectors such as railway, power generation, civil aviation, and electricity transmission. Additionally, the company delivered presentations to maritime defence and security agencies, which expressed interest in its perimeter security solutions. The meetings enabled the client to assess market demand, validate opportunities, and identify qualified prospects for collaboration and procurement discussions, laying the foundation for market entry and generating follow-up opportunities.
Market Entry Report on Singapore for Estonian Exporters
Orissa International was engaged by the Ministry of Foreign Affairs of the Republic of Estonia to develop a comprehensive market entry guide for Singapore. The goal was to identify export and partnership opportunities for Estonian companies across key technology sectors. The report provided an in-depth analysis of Singapore’s business environment, trade regulations, and commercial practices, followed by detailed sectoral insights in areas such as EdTech, CleanTech/GreenTech, HealthTech, Defence, F&B, Maritime/MarineTech, Food Technology, Smart City, Cybersecurity, and DeepTech. The study also included primary research through interviews with key stakeholders and explored the ecosystem, policy landscape, procurement trends, and competitive positioning in each sector. Export opportunities were identified through a gap analysis and a five-year roadmap, offering actionable insights to support Estonian companies seeking to enter the Singapore market.
Orissa International at Estonia’s Southeast Asia Market Day 2025
Orissa International participated in the Estonian Ministry of Foreign Affairs’ Southeast Asia Market Day 2025, which brought together over 140 Estonian SMEs. The event aimed to equip companies with a deeper understanding of how to navigate the diverse business environments in Southeast Asia and identify opportunities for expansion.
As the regional market entry specialist for the event, Orissa International contributed insights and practical guidance across various sessions:
- Orissa International’s Managing Director, Sarath Menon, delivered the keynote address, sharing practical advice on market entry into six key Southeast Asian markets: Singapore, Malaysia, Indonesia, the Philippines, Vietnam, and Thailand.
- Our Trade & Research Manager, Pietro Guzzetti, co-led a discussion on the Cyber and Defence sectors in Southeast Asia, together with H.E. Priit Turk, Estonian Ambassador to Singapore, Indonesia, and the Association of Southeast Asian Nations (ASEAN).
- Our Trade Manager, Niranjana K Doraraj, moderated a panel exploring the nuances of doing business in Southeast Asia. The panel included diplomatic representatives from Vietnam, Thailand, and Malaysia.
- Our Trade Consultant, Toan Le, co-presented on Smart Industry and Information and Communications Technology (ICT) alongside Kristel Alver, Chief Economic Advisor at the Estonian Ministry of Foreign Affairs.
Through these contributions, Orissa International provided market intelligence, facilitated networking opportunities, and shared regional insights to support Estonian SMEs evaluating market entry opportunities in Southeast Asia.
Market Entry Support in Malaysia and Singapore for US Motion Control Distributor
Orissa International facilitated a business matching program for a Michigan-based distributor of motion control, fluid power, and automation products to explore opportunities in Malaysia and Singapore. The program included 11 meetings: 6 in Malaysia, 4 in Singapore, and 1 virtual. These meetings connected the distributor with OEMs, system integrators, and distributors in sectors such as automotive, aerospace, oil & gas, medical, mining, and industrial automation. In Malaysia, one company expressed interest in becoming a reseller, while several others agreed to evaluate the products further. In Singapore, a distributor was identified as a potential alternative supplier, driven by sourcing challenges with an existing manufacturer. Orissa International’s support provided the client with valuable market insights, facilitated key connections, and helped lay the groundwork for market entry in Malaysia and Singapore.
Business Matching in Singapore for a Supply Chain Automation Software Provider
Orissa International facilitated a customized business matching program for a Virginia-based provider of supply chain automation and visibility software, aimed at exploring market opportunities in Singapore. Commissioned by a state economic development agency, the program connected the software provider with key stakeholders in logistics, marine services, and cold chain industries. A selection of potential companies was identified and prequalified, leading to high-value meetings with decision-makers from relevant sectors. These meetings provided valuable insights into operational challenges like manual cargo tracking, inventory management inefficiencies, and temperature-controlled logistics. The discussions facilitated next steps, including NDA exchanges, pilot trials, and collaborative opportunities tied to upcoming contracts. As a result of the program, the Virginia-based software provider was able to evaluate market opportunities, engage with potential partners, and assess the regulatory landscape to establish its presence in Singapore’s supply chain sector.
Atlantic Canada Companies Expand Reach Through Malaysian Trade Mission
Orissa International successfully organized the Atlantic Canada Multi-Sector Trade Mission to Malaysia from February 23-25, 2025, as part of the Atlantic Trade and Investment Growth Strategy. The mission, designed to foster trade and investment, connected 10 Atlantic Canadian companies from ocean tech, clean tech, ICT, agrifood, and education with Malaysian stakeholders. The program featured 79 business-to-business (B2B) matchmaking sessions to link participants with local partners, distributors, resellers, agents, and end-users, along with a roundtable discussion with Malaysian industry leaders and a networking reception hosted by the High Commissioner of Canada in Malaysia. The mission concluded with site visits, including a retailer and incubator farm to provide insights for the agrifood companies and a robotics laboratory to benefit the education and ocean tech firms. Orissa International’s well-structured program provided attendees with crucial market intelligence and facilitated the development of valuable partnerships within Malaysia.
Facilitating Business Matching for a US Economic Development Agency
Orissa International assisted a US-based economic development agency in organizing business matching activities for four energy-focused companies at PhilEnergy Expo 2025 in the Philippines. These companies specialized in energy monitoring systems, engineering consulting, alternative cremation technology, and infrastructure solutions. Orissa International identified potential partners, and arranged one-on-one meetings with key stakeholders, including energy distributors, project developers, and industrial end-users. The business matching sessions provided the participating companies with direct engagement opportunities to explore partnerships, distribution channels, and project collaborations in the Philippine energy sector. In addition, Orissa International provided insights into local market dynamics and regulatory considerations, equipping the companies with relevant information to support their expansion strategies. Through this initiative, the US agency facilitated market entry efforts for its member companies, strengthening business ties between the United States and the Philippines in the renewable energy and power sectors.
Report on Digital ID Landscape in Indonesia and the Philippines
Facilitating UK-Southeast Asia Tech Week 2025 in Manila and Ho Chi Minh City
Our Services
Understand the Market
Enter the Market
Grow Your Business
