The Ideal Customer When we ask companies who engage us for our business matching services who is their ideal customer in the target market they have selected, they usually describe who they typically sell to in their own home market. But we have learnt from experience...
Over the past 23 years, we have helped thousands of companies find distributors in South East Asia. When we sometimes ask the client if they have done their market research, some say “yes”, but then we later find out they really haven’t really looked into the...
Stretching across the length of the Indochinese Peninsula, Vietnam is a densely populated country, which has transitioned from a mainly agrarian, centrally planned economy to a market-driven manufacturing and service-based economy. Vietnam’s economy grew by 7% in...
Vietnam’s Internet economy is booming, reaching a value of USD 12 billion in 2019 on a 38% annualized growth rate since 2015. With its internet economy accounting for over 5% of the country’s GDP in 2019, Vietnam is emerging as the most digitalized economy in the...
In general, companies have the following options for business formation: Joint Venture – A foreign joint venture is understood as an economic entity with at least one foreign company partner. Representative Office (RO) – It is generally easy and inexpensive to...