Orissa International developed a market study designed to attract UK companies to Indonesia’s agri-tech market. Our report provided an overview of Indonesia’s agricultural sector, including key characteristics, statistics, trends, and drivers across segments such as livestock, aquaculture and horticulture. It then looked into the usage of digital technology and precision farming across the agricultural sector value chain, covering areas such as the Internet-of-Things/sensors, data analytics and artificial intelligence, drones for mapping and pesticide spraying, providing information drivers and barriers to technology adoption, along with examples of technology usage. The report also highlighted policies and regulations relevant to the agri-tech sector, and offered an overview of agri-tech solution providers with a presence in Indonesia. The study concluded by describing opportunities in the market and offering recommendations to UK companies on the mode of market entry, offering insights into local business culture and key market challenges.
