Our Client, a Singapore-based printing equipment and electronics supply company that specializes in printers and printer consumables as well as uninterrupted power supply, hard disks and electronic devices, is now developing its own brand of hardware security system. In order to establish a presence in Thailand, the company signed up for the Market Immersion Program (MIP). To support the client, Orissa International undertook research on market trends and drivers, competitive and regulatory landscape and key distribution channels in cyber security. In addition, we organized business-matching meetings with potential local partners. We will also be supporting the client with business development activities in the target market.