US Company Partners with Krungsri to Advance AI-Driven Digital Banking In Thailand

Oct 2025

Informatica, a US company leader in AI-powered cloud data management, has announced a partnership with Krungsri, also known as Bank of Ayudhya Public Company Limited, to support the bank’s digital transformation and development as an AI-driven digital bank. As one of Thailand’s largest financial institutions by assets, loans, and deposits, Krungsri manages a customer base across Thailand and over 19 million clients throughout ASEAN. The bank faces the challenge of unifying and governing data traditionally dispersed across its business units, making robust data management critical for operational efficiency, regulatory compliance, and strategic growth.

Krungsri is implementing Informatica’s Cloud Data Governance and Catalog (CDGC) and Cloud Data Quality (CDQ), supported by the Intelligent Data Management Cloud platform. These solutions address challenges including data discovery, metadata management, and quality improvement, providing a comprehensive data governance framework within the bank’s hybrid cloud environment hosted on Amazon Web Services. By consolidating and managing data effectively, Krungsri aims to enhance data integrity, security, privacy, and compliance, while enabling innovation and improved customer service.

Tul Roteseree, Head of Enterprise Data and Analytics Group at Krungsri, emphasized that advanced data governance strengthens data quality, accessibility, and integrity. The scalable framework underpins the bank’s cloud infrastructure, supporting regulatory compliance and operational efficiency, while facilitating customer-centric innovation.

Steven Seah, Vice President for Informatica ASEAN, India, and Korea, highlighted that the partnership demonstrates how strategic data governance allows large financial institutions to navigate complex data landscapes, accelerate innovation, and derive meaningful operational value. Through this collaboration, Krungsri is advancing Thailand’s banking sector toward a fully data-driven and AI-enabled model.

(Source Business Wire)

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